Quote Originally Posted by Sinnlover View Post
And look how that worked out for them…
What, in 50 years' time Timefactors will be making them? Well, I guess that's kind of already happened: the new Bremonts carry the name but not much, if any, of the DNA. Perhaps Eddie's Smiths are closer to originals, at least in spirit, than these

I never much cared for Bremont's actual offerings but I wished them well in their aim of bringing watchmaking back to the UK. Seems like that ain't gonna happen now.

What's happened at Bremont is a symptom of a wider malaise. Things have changed since 2010 -- heck, since 2020. The watch market is definitely softening. It's not a South Sea bubble bursting, nor Tulip Fever breaking -- I'm not expecting a crash -- but unsustainable prices and, in the longer term, dodgy demographics, mean that the high has peaked.

Imho the days of watches as good investments are over. Buy what what you like and will wear but don't expect them to be appreciating assets.