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I used to hold that opinion. If imitation is the sincerest form of flattery (that mediocrity can pay to greatness, as Wilde had it) then Rolex, like Fender and Gibson, is an abundantly flattered...

I'd never thought of that, but their target market is people who will most likely never know what the real ones feel like on their wrist.

As one who owns examples of both I have to say I've often had the thought - you couldn't tell just from handling them or looking at them which is the cheap one. In my case, pun not intended, it's...