I quite like the look of some of their watches, but the prices, to me, don't equate to the watches.

Even secondhand, they seem dear for something that seems to be marketed a bit like a Christopher Ward.

When I worked in London, I'd often pop in the Royal Exchange and for a while I had no idea what Bremont was - Their shop looked a bit like a bric-a-brac store with the odd watch on display.

I'm sure some see that as edgy, different marketing, but to me it just set an image of fakeness about the company and what I've read since has only reinforced that perception in my mind.

M